BEAUTYISTANBUL | B2B Global Cosmetics Exhibition

7th International Exhibition For Cosmetics, Beauty, Hair, Cleaning, Private Label, Packaging and Ingredients

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7th International Exhibition for Cosmetics, Beauty, Hair, Cleaning, Private Label, Packaging and Ingredients

7-9 MAY 2026 10.00-18.00

TUYAP FAIR CENTER
Istanbul-Türkiye

Among TOP 5 Largest Cosmetics Exhibitions Worldwide with 1295 Exhibitors from 66 Countries
The Most International Cosmetics Exhibition with Trade Visitors from 167 countries

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BEAUTYISTANBUL 2025 IN NUMBERS

EXHIBITORS 1295

EXHIBITORS FROM 66 COUNTRIES

UNIQUE VISITORS 19,703

INTERNATIONAL VISITORS 8,058

VISITORS FROM 167 COUNTRIES

WHY EXHIBIT AT BEAUTYISTANBUL?

The 6^th BEAUTYISTANBUL Exhibition took place on 8-10 May 2025 at the new venue TUYAP Fair Center in Istanbul-Türkiye. The updated layout with the product category division allowed efficient interactions between the exhibitors and visitors. Hosting 1295 exhibitors from 66 countries including 20 Country Pavilions, the event strengthened its position as one of the Top 5 largest cosmetics exhibitions worldwide. Trade visitors from 167 countries proved once more that it is the most international cosmetics event worldwide.

Why Beautyistanbul

DON’T WAIT FOR THE EXHIBITION! Get Access to the BEAUTYISTANBUL Online Platform and Start Expanding Your Business Now!

WHAT IS ONLINE PLATFORM?

Efficient and profitable connections start with Online Platform. Be in touch with suppliers and selected buyers before and after the exhibition, to maximize your exhibition outcome.

THE ADVANTAGE

Browse 1300+ exhibitor profiles and their products to directly contact for business. Access 20,000+ products throughout the year. All this and more, 365 days available.

SET UP MEETINGS

Organize appointments in one click, reserve time slots of your preferred suppliers to make sure you get a personal meeting. Afterwards, communicate with them directly about their products to get more information.

BEAUTYISTANBUL ONLINE PLATFORM STATISTICS

65,000+

REGISTERED BUYERS

20,000+

UPLOADED PRODUCTS

195

COUNTRIES PRESENT

EXHIBITOR BREAKDOWN BY COUNTRIES

DOWNLOAD POST SHOW REPORT

VISITOR BUSINESS TYPE BREAKDOWN

KNOW THE VISITORS

VISITOR PROFILE

Your gateway to reach the cosmetics & beauty market of Europe, Asia, Africa and the Americas from one place. The exhibition attracts the top decision-makers of the global beauty industry from 167 countries.

VIP HOSTED BUYER PROGRAM

BEAUTYISTANBUL sponsored 676 delicately selected hosted buyers from 124 countries to ensure the quality of buyers at the exhibition.

WHY BEAUTYISTANBUL NOT ONLY A 3 DAY TRADE SHOW BUT 365 DAY BUSINESS PLATFORM

1295 EXHIBITORS FROM 66 COUNTRIES
19,703 B2B BUYERS FROM 167 COUNTRIES
676 SELECTED HOSTED BUYERS FROM 124 COUNTRIES
ONLINE AND ON SITE MATCHMAKING PROGRAMS

GUARANTEED PRE-ARRANGED MEETINGS ON SITE VIA ONLINE PLATFORM
ACCESS ONLINE PLATFORM TO CONTACT BUYERS 24/7 AND 365 DAYS ONLINE
EASY ACCESS TO ISTANBUL WITH FLEXIBLE E-VISA AND DIRECT FLIGHTS

EXHIBITOR COMMENTS

This is our 5th participation and it has always been an excellent experience. Istanbul, as a melting pot, is now one of the top destinations for meeting buyers because of its prime location connecting Asia and Europe. BEAUTYISTANBUL continues to offer this opportunity by bringing everyone together. The quality and quantity of buyers consistently remain high and every year we meet new valuable prospects. That is why we are confident we will continue to participate in the future.

- CERIOTTI SRL, Italy

As first time exhibitors, we were highly impressed with BEAUTYISTANBUL. We had the chance to meet quality visitors from various European countries. We even received visitors from unexpected countries like Mexico, who we usually don’t see in this part of the world. This is precisely the portfolio that exporters like us seek and we are planning to participate again next year because we trust in the quality of visitors.

- ANUBIS COSMETICS GROUP, Spain

We exhibited in the last 2 editions of BEAUTYISTANBUL as this show has been important in helping us grow our business. The beauty of this event is the ability to bring the world together under one roof. We got a lot of customers from Eastern Europe and Central Asia in particular, such as Russia, Azerbaijan and Kazakhstan. BEAUTYISTANBUL is great if you are looking to expand and explore this part of the world, and we believe it to be a great opportunity for both suppliers and buyers.

- DABUR, India

We are pleased to participate in BEAUTYISTANBUL every year. One notable aspect is the marketing efforts, which we greatly appreciate as exhibitors. We consistently meet new faces that we don’t encounter at other global shows, which is one of the greatest advantages of this event. We have made valuable contacts and whenever someone asks, we always recommend attending.

- ABC INTERNATIONAL, United Arab Emirates

Participating in BEAUTYISTANBUL has proven to be effective for us each year. This year, we met key local contacts as well as many international visitors from Iraq, Iran, Saudi Arabia, Qatar, and Kuwait. This exhibition always presents us with the opportunity to meet new clients from emerging markets and we appreciate your efforts in organizing this event.

- R.O.C.S., Russia

EXHIBITOR SURVEY RESULTS

98% of exhibitors expressed their satisfaction with the show.

96% of exhibitors stated the importance of the show in their agendas.

91% of exhibitors are most likely to exhibit again next year.

92% of exhibitors anticipate excess returns in the upcoming future.

VIP HOSTED BUYER PROGRAM

BEAUTYISTANBUL, organized by IPEKYOLU INTERNATIONAL EXHIBITIONS, was organized entirely with its own funding. The 6th BEAUTYISTANBUL hosted 676 delicately selected VIP Buyers from 124 countries. Thus, BEAUTYISTANBUL Hosted Buyer Program is one of the world's largest in the cosmetics and beauty industry. Buyers were provided with travel and accommodation incentives to conduct business with exhibitors.

676 HOSTED BUYERS
124 COUNTRIES
12000+ MEETINGS

VISITOR SURVEY RESULTS

90% of visitors were very satisfied with the quality and quantity of exhibitors and products

86% of visitors stated they are highly likely to conduct business with clients met at the show

94% of visitors would recommend BEAUTYISTANBUL to other companies

95% of visitors are planning to visit again next year.

VISITOR COMMENTS

Thank you for the support provided during the event. I came away with exactly what I needed, plenty of valuable contacts and engaging discussions. Looking forward to your next event.

- NAHDI MEDICAL COMPANY, Saudi Arabia

I have had the pleasure of attending the BEAUTYISTANBUL 2024, my first at this fair. Honestly, I was pleasantly surprised and beyond my expectation. The fair was very well organized, the sheer number of exhibitors and variety was impressive and must say worth every hour of spending productive time towards exploring new suppliers, understanding trends etc.

- RELIANCE RETAIL, India

The exhibition was perfect for my business needs and I would highly recommend it to any buyer looking to expand their operations in the beauty and cosmetics industry. The range of exhibitors and the opportunities available to establish new partnerships were outstanding. During the expo, I successfully initiated several collaborations with both Turkish companies and a variety of international businesses. The connections I made here have already opened new avenues for growth. With such a dynamic platform for networking and product discovery, I have no intention of missing any future editions of BEAUTYISTANBUL.

- FUZION ZONA LIBRE S.A., Panama

First, I would like to thank the organizers for their great work. This exhibition serves as an essential meeting point for many exhibitors, as we can see. I would like to highlight that the quality of exhibitors is extremely high. This show has been growing rapidly, I have heard about it since the first edition. We have no regrets about visiting it twice, and we will be there again next May.

- TIMITE AND SONS, Ivory Coast