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BEAUTYISTANBUL International Cosmetics Exhibition

        SEPTEMBER 27 – 29, 2023
Istanbul Congress Center & Lutfi Kirdar
Taksim-Istanbul-Turkey

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ONLINE PLATFORM LOGINRegister to VisitBook Your StandDownload BrochureEXHIBITOR ZONE

REACH GLOBAL TARGETS AT BEAUTYISTANBUL

BEAUTYISTANBUL Exhibition creates a tailor-made trade show to meet the special needs of both exhibitors and attendees. Connecting buyers from not only natural regions, but special Regions such as Latin America and Sub-Saharan Africa, exhibitors get the opportunity to meet global buyers from a single place-Istanbul!

EXHIBITOR PROFILE
VISITOR PROFILE

 VIP HOSTED BUYER PROGRAM

Organized by IPEKYOLU INTERNATIONAL EXHIBITIONS with entirely own funding, BEAUTYISTANBUL Exhibition hosted 606 delicately selected VIP Buyers from 113 countries at the 3r edition. Thus, making BEAUTYISTANBUL Hosted Buyer Program one of the biggest in the world and the biggest in the cosmetics and beauty industry. Buyers were provided with travel and accommodation incentives to conduct business with exhibitors. Exhibitors and VIP Buyers held over 2000 meetings at the booths, signing multiple on-site agreements.

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    606 HOSTED BUYERS
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    113 COUNTRIES
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    2000+ MEETINGS

VIP HOSTED BUYER BREAKDOWN BY REGION

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FREE ACCESS TO ONLINE PLATFORM Find Out More about Online Platform

BEAUTYISTANUL ONLINE PLATFORM STATISTICS

29384

REGISTERED BUYERS

6100

UPLOADED PRODUCTS

189

COUNTRIES PRESENT

EXHIBITOR MAKES A SUCCESSFUL BUSINESS CONNECTION WITH A NEW PROSPECT
EXHIBITOR MAKES A SUCCESSFUL BUSINESS CONNECTION WITH A NEW PROSPECT
EXHIBITOR AND BUYER MEETS ON SITE
EXHIBITOR AND BUYER MEETS ON SITE
BUYER ACCURACY BASED ON THE POST SHOW SURVEY
BUYER ACCURACY BASED ON THE POST SHOW SURVEY
REACH THEIR MOST IMPORTANT TARGET GROUPS DURING THE EXHIBITION
REACH THEIR MOST IMPORTANT TARGET GROUPS DURING THE EXHIBITION

MEET 1000s OF YOUR TARGET AUDIENCE FACE TO FACE

BEAUTYISTANBUL exhibition connects more than 14,103 professionals from the beauty industry including leading retailers, wholesalers, distributors, service buyers, importers, exporters and manufacturers all in one place. BEAUTYISTANBUL also allows you to extend your reach and showcase your products and innovations in a must-see growing event that puts you at the heart of this thriving industry.

REACH THE DECISION MAKERS

BEAUTYISTANBUL attracts qualified cosmetics and beauty buyers with who seeks to reach new suppliers, explore new products and innovations and to create efficient business partnerships to remain at the forefront.

Find out who you could meet

EXHBITOR COMMENTS

We are very satisfied from the business side to be here. We are happy to have so many visitors that are asking business questions and showing great interest in our products. We reached our targets for this edition and we are of course considering for next year. We are very pleased with the organization and everything.

- Verona Professional, Poland

All in all BEAUTYISTANBUL was very productive and successful. Our main focus was to introduce our brands to potential clients and meet our previous partners. I can say that we reached all our goals at this event. It is a great advantage when visitors from distant geographies gather in one place. After experiencing such great results, I can say that BEAUTYISTANBUL is one of top 3 exhibitions for our company and we will once again attend.

- Evyap, Turkey

We are very happy with the visitors at BEAUTYISTANBUL. We met many new faces from a variety of geographies and all of them were professionals. It was a great success and BEAUTYISTANBUL holds an important future for the city of Istanbul. BEAUTYISTANBUL differs from all other exhibitions held in the city and is one step further than the rest. We will definitely participate once again. All I can say is that next year more exhibitors are going to attend with even bigger spaces and the current venue is most likely not going to fit us all.

- MG International, Turkey

At BEAUTYISTANBUL we found many professional visitors from different regions. To be honest, this event has been very well organized and we are very happy and satisfied. The amount and quality of visitors was very high and I congratulate the team for the wonderful organization. With the high total of possible clients visiting our booth we are having trouble finding time to meet all of them. We will definitely be here next year and will recommend this successful event to our colleagues in Italy.

- Farmen & Vitality's, Italy

WHY GUARANTEED RESULTS & ROI

Min 5 Pre-Organize Meetings Via Online Platform
Min 5 Pre-Organize Meetings Via Online Platform
Min 5 Qualified Leads Via BEAUTYISTANBUL
Min 5 Qualified Leads Via BEAUTYISTANBUL
Introductions To VIP & Hosted Buyers
Introductions To VIP & Hosted Buyers
Connect With Over 10.000 Buyers Via Online Platform
Connect With Over 10.000 Buyers Via Online Platform
Expose Your Profile To Over 30,000 Buyers In The Region
Expose Your Profile To Over 30,000 Buyers In The Region
Showcase Products On BEAUTYISTANBUL & Generate Leads all Year
Showcase Products On BEAUTYISTANBUL & Generate Leads all Year
Introductions to VIP and Hosted Buyers
Introductions to VIP and Hosted Buyers

WHY EXHIBIT AT BEAUTYISTANBUL?

Discover New Leads And Opportunities
Discover New Leads And Opportunities
Present & Demonstrate Your Products
Present & Demonstrate Your Products
Raise Your Profile
Raise Your Profile
Supports Retailers & Find New Distributors
Supports Retailers & Find New Distributors
Meet Decision Makers Face To Face
Meet Decision Makers Face To Face
Launch New Products
Launch New Products
Inspire & Educate Your Market
Inspire & Educate Your Market
Connect With Industry Peers
Connect With Industry Peers

EXPAND YOUR BUSINESS WITH BEAUTYISTANBUL

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    6709+ B2B International, 7398+ B2B Local Buyers From More Than 157 Countries
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    Contact and Connect With Importers, Distributors, Wholesalers, Retailers, Cosmetics Chains and Other Industry Professionals
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    Explore the Rising Local Market With 10% Annual Growth Rate and the Regional Market With 80 Million and 500 Million Population Respectively
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    Istanbul the Commercial Hub That Brings the Business World Together, Functioning as an Intersection Between Europe and Asia is the Perfect Location To Expand Your Business
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    600 Delicately Selected Professional International Hosted Buyers
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    Boost the Value of Your Exhibition With Free Access to the Online Platform to Contact Buyers 24/7 and 365 Days Online and Pre-Arrange Your On Site Meetings
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    Special Focus on Visitors From South America, Africa, CIS Countries (Ex-Soviet), Middle East and South East Asia

EVERYTHING YOU NEED TO SUCCEED IN ISTANBUL

B2B BUYERS

7398+ B2B Local Buyers, 6709+ B2B International Buyers from more than 157 countries, including 600 delicately selected Professional International Hosted Buyers.

LOCATION

Explore the rising local market with 10% annual growth rate and the regional market with 80 million and 500 million population respectively. Istanbul the commercial hub that brings the business world together, functioning as an intersection point between Europe and Asia is the perfect location to expand your business.

FOCUS

Special focus on visitors from South America, Africa, CIS Countries, Middle East and South East Asia, with high purchasing capacity.

MARKETING CAMPAIGN

A comprehensive and extensive omini channel marketing campaign was executed to reach targeted B2B buyers.
Here's a summary of the key activities for BEAUTYISTANBUL campaign.

exhibit-marketingico1

PR Campaign
2,777,706 Impressions

exhibit-marketingico2

Direct Mail
20,000 Mailouts

exhibit-marketingico3

Website
175,000 Global targeted visitors

exhibit-marketingico4

Global Events
466 events in 105 countries face to face with 185,000 industry professionals

exhibit-marketingico6

SMS
300,000 Messages

exhibit-marketingico7

Email Marketing
654,000 Recipients

exhibit-marketingico8

Digital Advertising
Impressions - 10,201,179

exhibit-marketingico9

Premium News Site Ads
2,984,938 Impressions

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Global Social Media Campaign

Facebook Reach – 14,788,300
Instagram – 4,963,115
LinkedIn – 1,233,343

472,000 Unique social audience engagement

WHERE TO NEXT?

SPEAK TO THE TEAM ABOUT EXHIBITING
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  • Home
  • About
    
    • About Istanbul
    • Exhibition Summary
    • Concurrent Events
    • Organizer
    • Venue & Directions
    • Download Brochure & Post Show Report
  • Exhibiting
    
    • Stand Booking
    • 2022 Exhibitor List
    • Why Exhibit?
    • Visitor Profile
    • Exhibition Overview
    • Value Addition
    • Exhibitor Profile
    • Travel & Accommodation
    • Official Freight Forwarding Agency
  • Visiting
    
    • Visitor Registration
    • 2022 Exhibitor List
    • Why Visit?
    • Exhibitor Profile
    • Exhibition Overview
    • Visitor Profile
    • Travel & Accommodation
  • Media
    
    • Media
    • Gallery
    • News
    • Download Brochure & Post Show Report
  • Online Platform
  • Contact Us
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