REACH GLOBAL TARGETS AT BEAUTYISTANBUL
BEAUTYISTANBUL Exhibition creates a tailor-made trade show to meet the special needs of both exhibitors and attendees. Connecting buyers from not only natural regions, but special Regions such as Latin America and Sub-Saharan Africa, exhibitors get the opportunity to meet global buyers from a single place-Istanbul!
VIP HOSTED BUYER PROGRAM
BEAUTYISTANBUL, organized by IPEKYOLU INTERNATIONAL EXHIBITIONS, was organized entirely with its own funding. In its first edition BEAUTYISTANBUL hosted 754 delicately selected VIP Buyers from 120 different countries. Thus, making BEAUTYISTANBUL Hosted Buyer Program one of the biggest in the world and the biggest in the cosmetics and beauty industry. Buyers were provided with travel and accommodation incentives to conduct business with exhibitors. Exhibitors and VIP Buyers held over 3,000 meetings at the exclusive B2B Area and continued by visiting all stands at the venue signing multiple on-site agreements.
754 HOSTED BUYERS FROM 120 COUNTRIES
3,000 PRE-SCHEDULED B2B MEETINGS
4,000 SQM AREA HOSTING
350 CONCURRENT MEETINGS
VIP HOSTED BUYER BREAKDOWN BY REGION:
MEET 10,000 OF YOUR TARGET AUDIENCE FACE TO FACE
BEAUTYISTANBUL exhibition connects more than 10,000 professionals from the beauty industry including leading retailers, wholesalers, distributors, service buyers, importers, exporters and manufacturers all in one place. BEAUTYISTANBUL also allows you to extend your reach and showcase your products and innovations in a must-see growing event that puts you at the heart of this thriving industry.
REACH THE DECISION MAKERS
BEAUTYISTANBUL attracts qualified cosmetics and beauty buyers with who seeks to reach new suppliers, explore new products and innovations and to create efficient business partnerships to remain at the forefront.
We are very satisfied from the business side to be here. We are happy to have so many visitors that are asking business questions and showing great interest in our products. We reached our targets for this edition and we are of course considering for 2020. We are very pleased with the organization and everything.
- Verona Professional, Poland
All in all the first edition of BEAUTYISTANBUL was very productive and successful. Our main focus was to introduce our brands to potential clients and meet our previous partners. I can say that we reached all our goals at this event. It is a great advantage when visitors from distant geographies gather in one place. After experiencing such great results, I can say that BEAUTYISTANBUL is one of top 3 exhibitions for our company and we will once again attend in 2020.
- Evyap, Turkey
We are very happy with the visitors at BEAUTYISTANBUL. We met many new faces from a variety of geographies and all of them were professionals. Despite it being the first edition, it was a great success and BEAUTYISTANBUL holds an important future for the city of Istanbul. BEAUTYISTANBUL differs from all other exhibitions held in the city and is one step further than the rest. We will definitely aparticipate once again. All I can say is that next year more exhibitors are going to attend with even bigger spaces and the current venue is most likely not going to fit us all.
- MG International, Turkey
At BEAUTYISTANBUL we found many professional visitors from different regions. To be honest, this event has been very well organized and we are very happy and satisfied. The amount and quality of visitors was very high and I congratulate the team for the wonderful organization. With the high total of possible clients visiting our booth we are having trouble finding time to meet all of them. We will definitely be here next year and will recommend this successful event to our colleagues in Italy.
- Farmen & Vitality's, Italy
WHY GUARANTEED RESULTS & ROI
WHY EXHIBIT AT BEAUTYISTANBUL?
EXPAND YOUR BUSINESS WITH BEAUTYISTANBUL
6000+ B2B International, 4000+ B2B International Buyers From More Than 150 Countries
Contact and Connect With Importers, Distributors, Wholesalers, Retailers, Cosmetics Chains and Other Industry Professionals
Explore the Rising Local Market With 10% Annual Growth Rate and the Regional Market With 80 Million and 500 Million Population Respectively
Istanbul the Commercial Hub That Brings the Business World Together, Functioning as an Intersection Between Europe and Asia is the Perfect Location To Expand Your Business
1000 Delicately Selected Professional International Hosted Buyers
Boost the Value of Your Exhibition With Free Access to the Online Platform to Contact Buyers 24/7 and 365 Days Online and Pre-Arrange Your On Site Meetings
Special Focus on Visitors From South America, Africa, CIS Countries (Ex-Soviet), Middle East and South East Asia
EVERYTHING YOU NEED TO SUCCEED IN ISTANBUL
5000+ B2B Local Buyers, 3000 B2B International Buyers from more than 150 countries, including 1000 delicately selected Professional International Hosted Buyers.
Explore the rising local market with 10% annual growth rate and the regional market with 80 million and 500 million population respectively. Istanbul the commercial hub that brings the business world together, functioning as an intersection point between Europe and Asia is the perfect location to expand your business.
Special focus on visitors from South America, Africa, CIS Countries, Middle East and South East Asia, with high purchasing capacity.
A comprehensive and extensive omini channel marketing campaign was executed to reach targeted B2B buyers.
Here's a summary of the key activities for BEAUTYISTANBUL campaign.
175,000 Global targeted visitors
466 events in 105 countries face to face with 185,000 industry professionals
Impressions - 10,201,179
Premium News Site Ads
Global Social Media Campaign
Facebook Reach – 14,788,300
Instagram – 4,963,115
LinkedIn – 1,233,343
472,000 Unique social audience engagement