Organized by IPEKYOLU INTERNATIONAL EXHIBITIONS with entirely its own funding, BEAUTYISTANBUL Exhibition hosted 655 delicately selected Hosted Buyers from 123 countries at the 7th edition, including the biggest importers, distributors and retail chains sponsored for travel expenses to guarantee business opportunities for exhibitors. Exhibitors and Hosted Buyers held over 12,000 meetings at the booths, signing multiple on-site agreements. Thus, BEAUTYISTANBUL Hosted Buyer Program is the world's largest in the cosmetics and beauty industry.